Economic sentiment declined over the last two weeks, falling to its lowest point in over a year. The Penta-CivicScience Economic Sentiment Index (ESI) decreased 1.1 points to 32.0. Four of the ESI’s five indicators decreased over the past two weeks. Confidence in personal finances decreased the most, falling 1.9 points to 51.8. —Confidence in making […]
5 Unexpected Consumer Insights About People Who Plan to Use Advent Calendars Thi...
If you’re interested in discovering more unexpected consumer insights or would like to learn how you can leverage our database of 4+ million daily survey responses, get in touch. As the end of the year comes into view, advent calendars are making their annual appearance. What was once a primarily religious holiday ritual, these days […]
Ozempic Tracker Preview: 3 Key Insights on GLP-1 Users and Intenders
Few consumer trends today have the potential to send shockwaves across the economy and consumer markets like the proliferation of Ozempic and other GLP-1 weight loss drugs. Healthcare, retail, food service, fitness, and even travel and apparel industries all stand to be massively disrupted as the awareness, usage, and behavioral changes resulting from these medications […]
3 Things to Know About JCPenney Customers This Week
Welcome to another installment of CivicScience’s tracking insights into the most important and current trends in America today, as seen through the lens of different brands each week. CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. This week, we studied more than a million JCPenney […]
A Deep Dive into the Popularity of Lowe’s and Home Depot
Home improvement retailers Lowe’s and Home Depot maintain a strong hold on the market, with both garnering positive reviews from a majority of respondents, according to recent CivicScience survey data. A striking 56% of respondents expressed a positive sentiment towards both stores, with the same percentage “liking” or “loving” to shop at each. This positive […]
Coworking Space Usage Doubles, Though Consumers Still Prefer Working at Home
WeWork, a prominent coworking space provider, is poised to declare bankruptcy this week as trading in its shares has been halted. The company is grappling with rising operating costs, a demanding commercial real estate lending climate, and the shift to remote working. As the industry looks on, who might coworking companies look to in hopes […]