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5 Key Insights From the Chick-fil-A 360 Report

Consumer behavior does not exist in a silo; their decisions are impacted by forces outside the narrow purview of any industry or brand. So how do brands better understand their current and potential customers to ensure they make the right business decisions? In essence, they need consumer-centric information that is trustworthy, timely, and relevant. This […]

Infographic: Quick Service Restaurant Industry Report

The CivicScience Quick Service Restaurant (QSR) Industry Report uncovers key fast-food restaurant trends and QSR dining habits among American consumers. This year’s report shows that U.S. adults dine at fast-food restaurants more than any other type of restaurant, consumers have noticed significant price increases at chains (particularly McDonald’s favorable consumers), and drive-throughs are the most […]