According to the December jobs report released last week by the U.S. Labor Department, the job market is showing signs of cooling, but still ended the year on a strong note. Job additions (led by leisure and hospitality, healthcare, and construction) and the rate of declining unemployment exceeded expectations, which could also mean continued Fed […]
3 Things to Know: Fully Remote Workers Spend the Most Time on Hobbies but Remain...
Every week, CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week: 1. 2023 will bring new hobbies for many Americans, especially those aged 18-34. The new year means taking on new hobbies for many Americans. The most recent CivicScience data show that 1-in-6 U.S. adults anticipate […]
The Future of ‘Avatar’ Is Safe in the Hands of Gen Z
Even if they didn’t realize it, the world was ready to go back to Pandora. After 13 long years between installments, “Avatar: The Way of Water” has swum past even the more bullish projections, recently passing “Top Gun: Maverick” to become the highest-grossing global release of 2022. It’ll have a tougher journey to pass Tom […]
5 Things You Didn’t Know About People Who Can’t Keep a Secret
How many Americans can keep a secret? The latest CivicScience polling shows that the majority of U.S. adults can ‘always’ keep a secret (55%), while 40% ‘sometimes’ do and only 6% ‘never’ zip their lips. So, what differentiates people who always keep secrets from those who don’t always do so? CivicScience has the answers: Want […]
Americans Today Place Increasing Emphasis on Friendships and Relationships When ...
How do you define happiness and success in 2023? It’s time for a revisit to CivicScience’s ongoing tracking of how Americans define both of these concepts now that 2022 is in the books. Recent CivicScience poll results show that Americans continue to value family and home life as leading drivers of happiness and success. That said, the percentage of people who […]
Immediate Insights: Can Southwest Airlines Rebuild Trust With Holiday Travelers?
When there are severe winter storms, travelers can certainly expect some delays and cancellations – but no one could’ve anticipated Southwest Airlines’ recent meltdown over the holidays. The airline giant canceled more than 15,000 flights after its scheduling technology software was unable to accommodate massive pilot and flight attendant changes as weather impacted the plans […]