CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week: 1. Young adults have a more positive view of AI-powered platforms. From chatbots to image generators, artificial intelligence (AI) apps and programs have become widespread over the last few months. The latest CivicScience polling shows that 40% […]
Tax Season Insights: More Americans Expect to Owe Tax This Year
Tax preparation season is in full swing, and we’re now one month closer to the April 18th tax filing deadline. What do Americans expect out of the process this year? Has anything changed since last year? Here’s the latest tax season insights and data from CivicScience’s Tax Season Teaser report: 1. Expectations to owe continue […]
3 Things to Know: Americans Support a 4-Day Workweek, 1 in 4 Report Not Seeing a...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week: 1. Americans are largely favorable to a four-day workweek. The pandemic undoubtedly changed the dynamics of the traditional workweek, from work-from-home job opportunities to more flexible hours. More recently, the concept of a four-day/32-hour week has been […]
Priorities Shift for Borrowers Awaiting Biden’s Student Loan Forgiveness Plan
Student loan borrowers can’t yet breathe a sigh of relief. After being put into action last year, it’s estimated that more than 23 million Americans have already applied for President Biden’s student loan forgiveness plan, although those who qualified have yet to receive any debt relief after the plan was blocked due to legal challenges. […]
Key Financial Insights Among U.S. Hispanic Adults
The United States is a diverse nation of consumers with different wants and needs, backgrounds, opinions, values, and expectations. However, not all voices are always clearly heard, often leading to decision-makers remaining ill-informed. CivicScience’s robust privacy-centric polling platform, fueled by our media partnerships, enables Americans from all walks of life to be heard and informed. […]
3 Things to Know: One-Third of U.S. Adults Likely to Donate to Earthquake Disast...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week: 1. A third of U.S. adults say they’re at least ‘somewhat likely’ to donate to earthquake disaster relief. A devastating earthquake left thousands dead and many more homeless in Turkey and Syria last week. CivicScience polling shows […]