CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience SPEC Report, an exclusive weekly report covering relevant social, political, economic, and cultural trends to help brands better understand and communicate with consumers. 1. A majority of air travelers still say […]
Apple’s New Savings Account Could Be Big With Gen Z and Those Seeking a Safer Ba
Apple has widely expanded its range of offerings in the banking and financial services sphere in recent weeks. Earlier this month, it detailed plans for Apple Pay Later, and CivicScience data revealed nearly one-third of iPhone users are more likely to opt for it over another buy now, pay later service like Affirm or Klarna. […]
Discord Favorability Increases, Shows Potential To Win Users Cutting Back on Twi...
Discord, a social messaging platform popular with gamers and fan communities, has recently become the focus of national security news. The 21-year-old Massachusetts Air National Guard airman Jack Teixeira was arrested last week for leaking classified documents in connection to the Ukraine war on a Discord server. Given its heightened visibility, CivicScience gauged how American […]
Federal Regulations for AI Tools Like ChatGPT Draw Early Support, Concerns Run H...
The rapid adoption of artificial intelligence tools like ChatGPT has now been met with calls for government accountability – and even a temporary moratorium on future updates from some tech leaders. On Tuesday, the Biden administration revealed it’s begun seeking public commentary on potential regulations for AI software programs to curb any ethical and security […]
Tesla’s Price Drops Aren’t Cutting It With Most EV Intenders – Toyota Leads the
Tesla has slashed prices five times thus far in 2023, with the most recent cut coming late last week. The electric auto giant hopes to drive demand, even if the move comes at the expense of profitability and the company’s stock price, if Monday’s early returns are any indication. Although the January price cuts were […]
Medicaid Rollbacks Have 2 in 5 Current Recipients Worried About Losing Insurance
CivicScience data from February found that two-thirds of Americans were looking forward to the official end of the COVID-19 pandemic as a federal public health emergency, which the Biden administration has set to expire in early May. However, the end of the emergency could also impact millions of recipients and families with Medicaid coverage. Medicaid/CHIP […]