When it comes to sports, casual adult recreational leagues often go unnoticed, as events such as the Little League World Series, March Madness, and the major professional leagues dominate the spotlight. While youth sports participation is consistently monitored, the participation trends for adult leagues tend to be neglected. To get a better idea of the […]
Gen Z Most Likely To Take Short Social Media Breaks, Utilize Apps To Limit Daily...
It’s never been easier to fall into a social media hole, with algorithms firing on all cylinders to keep you scrolling and ensuring that each scroll brings you closer to content that suits your interests. Lately, there have been statewide legal initiatives to curb social media use, including laws in Utah preventing minors from using […]
3 Things to Know: Nearly Half of Americans Follow News of Global Conflicts, Nois...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economics | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Get in touch to learn more. 1. Nearly half […]
LGBTQ+ Consumers Increasingly Report Mixed Feelings About Brands Engaging in Pri...
Certain brands who support Pride Month, particularly through releasing specialized themed merchandise, have been the point of much contention this year. While the loudest voices are typically heard across media, little room is left for the average consumer to weigh in, including LGBTQ+ consumers. Could brands’ efforts to play to Pride Month in effect be […]
With Student Loan Payments Set To Resume, One-Third of Borrowers Are ‘Very Conce
CivicScience frequently covers breaking news developments, available as a free preview to registered subscribers. For even more valuable insights we won’t publish, get in touch. Earlier this week, the Department of Education announced that borrowers would once again be on the hook for student loan payments starting in October. This comes after a three-year pause […]
3 Key Social Media Trends Among Gen Z and Millennials
CivicScience frequently tracks unexpected consumer insights, available as a free preview to registered subscribers. For even more insights, work with us. Earlier this year, CivicScience data found that young adults today report less social media usage than young adults five years ago. In particular, Gen Z adults aged 18-24 spend less time on social media […]