Interest in last year’s NCAA college basketball March Madness tournament understandably bumped up with the return to a normal format in multiple cities and fans back in the stands. With schools punching their tickets to this year’s Big Dance steadily throughout this week, what does interest look like as we prepare for the 2023 edition […]
Top Cereal Insights for National Cereal Day
Today, even breakfast cereal gets its own holiday (March 7). Hot or cold, granola or flakes, Americans love cereal. Here are a few quick-bite cereal insights from the latest CivicScience polling data in celebration of the traditional breakfast staple. Most Americans chow down on cereal weekly – and Gen Z eats the most. Nearly three-quarters […]
Key Trends ‘Shaping Up’ the Botox Industry
Botox is booming in popularity, to say the least. The global botulinum toxin market (the ingredient inside of the injections) is anticipated to reach $15.4 billion by 2030, and nearly 3.6 million people received cosmetic injections in 2021 – the year of the post-pandemic botox boom. With high forecasted demand, where does botox interest currently […]
Grocery Self-Checkout Reaches Its Lowest Favorability in Two Years
Whether or not it’s your preferred method to shop, self-checkout hubs are increasingly seizing up a greater share of front-end real estate at regional and national grocery chains alike. As previous CivicScience polling has indicated, this doesn’t necessarily reflect the preferences of most grocery shoppers. But how do things stand with grocery buyers in 2023? […]
3 Things to Know: AI Apps Are Most Popular Among Young Adults, the Latest on COV...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week: 1. Young adults have a more positive view of AI-powered platforms. From chatbots to image generators, artificial intelligence (AI) apps and programs have become widespread over the last few months. The latest CivicScience polling shows that 40% […]
“Top Gun: Maverick” and “Elvis” Are America’s Favorite Best Picture Nominees
Although the Academy Awards likely aren’t gunning for an unmemorable show this year, they’re certainly hoping for no off-script surprises to hog the spotlight. After last year’s show was remembered for Will Smith slapping Chris Rock onstage, the Academy has cast a spotlight on popular nominees like “Top Gun: Maverick,” “Elvis,” and “Avatar: The Way […]