Presidents Day may be a day to honor past presidents, but for retailers, the three-day weekend provides the opportunity to hold the first major sales event of the year. But just how interested are Americans in shopping Presidents Day sales? According to the latest CivicScience polling data, nearly 1-in-5 U.S. adults (19%) have started shopping […]
Valentine’s Day Insights – 1 in 10 Celebrators Say the Holiday Is More Important
Valentine’s Day is right around the corner. What does this year’s February 14 hold for consumers across the country? How will people celebrate and what gifts will they give to the people they love? Nearly 50% of the U.S. population intends to celebrate Valentine’s Day this year. Eleven percent of U.S. adults plan to go […]
Nearly One-Quarter Plan to Return a Gift They Received This Holiday Season
As we shift into the new calendar year, the i’s are officially dotted, and t’s crossed on the 2022 holiday season. CivicScience previously examined holiday gifting trends in anticipation of another potentially record-setting season of gift returns. With the 2022 holiday season officially unwrapped, it’s time to revisit and see where things stand regarding gift […]