CivicScience is continuing to monitor how consumers plan to handle holiday shopping this year as the clock ticks down to the final stretch. One new dynamic likely to make an impact on gift shopping this season is the emergence of TikTok Shop, which CivicScience has also been tracking. How much of a role does this […]
3 Things To Know: Sports Gambling Prevalent Among Young American Adults, Politic...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Get in touch to learn more. 1. More than […]
5 Unexpected Consumer Insights About Late Holiday Shoppers
Discover more unexpected consumer insights and learn how your brand can benefit from the 4+ million daily survey responses available in the InsightStore™ – get started. It’s the first week of December and CivicScience data show that 30% of consumers who plan to holiday shop report they have not begun their shopping. For online shoppers, this […]
Chick-fil-A vs. Popeyes Customers: Eating More Chicken, Cord-Cutting, Holiday Ma...
CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. Get in touch to learn more. As the latest installment of CivicScience’s brand comparison series, which analyzes key differences among brands by leveraging the unexpected insights in the InsightStore, CivicScience examines Chick-fil-A and Popeyes customers. The chicken […]
The Emotional Well-Being of Americans Rebounded With the Start of the Holiday Se...
After months in decline, the collective emotional well-being of the nation had its strongest rebound of the year last month. The CivicScience Well-Being Index showed an increase of 1.1 points from October to November, rising to a monthly average score of 56.9%. Join the Conversation: How often do you stop to take inventory of your […]
3 Things To Know: Cashiers Vs. Self-Checkouts, Single Women Outpace Single Men i...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Get in touch to learn more. 1. Most Americans […]