Interest in last year’s NCAA college basketball March Madness tournament understandably bumped up with the return to a normal format in multiple cities and fans back in the stands. With schools punching their tickets to this year’s Big Dance steadily throughout this week, what does interest look like as we prepare for the 2023 edition […]
“Top Gun: Maverick” and “Elvis” Are America’s Favorite Best Picture Nominees
Although the Academy Awards likely aren’t gunning for an unmemorable show this year, they’re certainly hoping for no off-script surprises to hog the spotlight. After last year’s show was remembered for Will Smith slapping Chris Rock onstage, the Academy has cast a spotlight on popular nominees like “Top Gun: Maverick,” “Elvis,” and “Avatar: The Way […]
YouTube Is Still the First Platform for Following Content Creators
From the very first user-uploaded video posted on YouTube in 2005, to the rise of online stars like YouTuber Jenna Marbles and TikToker Khaby Lame, the world of online content creators has exploded into an entire industry which today could be worth more than $100 billion. Content creators are typically considered to be anyone creating […]
Dunkin’ and Blue Moon Impress in Super Bowl Ads Race
Sunday saw the Kansas City Chiefs top the Philadelphia Eagles in a high-scoring yet tightly-contested Super Bowl. The game drew its largest audience in six years, making the 30-60 seconds of mid-game advertising that brands spent millions to get all the more competitive. But who emerged as the winners of this ads race to match […]
Which NBA Stars Are the Fan Favorites Ahead of the All-Star Game?
Last week’s NBA trade deadline scrambled the league’s balance of power, with major trades for stars like Kevin Durant, Mo Bamba, Kyrie Irving, Patrick Beverly, and more. After the significant reshuffling, the NBA’s best performers this season will ascend to Salt Lake City for the 2023 All-Star Weekend from February 17-19. CivicScience wanted to gauge […]
DoorDash Leads Among Food Delivery Apps, Partnership With Roku Holds Potential
During the height of the COVID-19 pandemic, hundreds of thousands of Americans opted to order in while staying sheltered in their homes. It’s estimated that meal delivery sales reached all-time highs and by mid-2022 had grown an estimated 8% year-over-year. However, industry trends show that food delivery aggregators saw a steep decline by the end […]