CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Get in touch to learn more. 1. More than […]
Credit Contends for Payment Among Holiday Shoppers, Despite Potential Merchant F...
CivicScience constantly tracks retail and market news and its effect on consumers. To stay ahead with even deeper insights, get in touch. Recent reporting suggested major global payment processors, Visa and Mastercard, were each possibly planning to raise credit card fees for merchants starting next month. The added cost would likely be passed on to […]
Consumers Respond to Instacart’s First Days on the Stock Market
CivicScience constantly tracks breaking tech developments, available to read in our News & Insights section. For even deeper analysis we won’t publish, get in touch today. Grocery delivery provider Instacart began trading publicly this week (as CART) at the valuation of $9.9 billion, rallying lower on its second day. The company’s entrance into the market is being […]
Holiday Shoppers Seek Convenience, Free Shipping When Shopping Online This Year
Don’t look now, but Black Friday is a little over two months away. One particularly noteworthy trend on the radar of CivicScience’s ongoing tracking of consumer holiday shopping trends? The increasing role of online shopping. The latest CivicScience data show 87% of U.S. adult holiday shoppers intend to shop for at least some of their […]
Which Cleaning Brands Might See a Boost From Clorox Shortages?
CivicScience constantly tracks breaking retail developments, available as a preview in our News & Insights section. For even deeper insights, get in touch. On Monday, Clorox announced that a cyberattack from August is still causing “widespread disruptions” to company operations. This could potentially mean sustained product shortages over the next quarter, which includes the company’s […]
Brand to Watch: New Balance
New Balance – the independent footwear giant, well-known for its 990 “Dad shoe” – has been a longstanding player in the athletic footwear industry, competing with market leaders Nike and Adidas. More recently, though, New Balance has seen record growth. In 2022, the brand reported over $5 billion in revenue and a 21% growth from […]