Go to any store or visit a brand’s website and you’re likely to see an invitation to join their loyalty programs. These offers, which typically allow customers to save money or gain points through purchases, are far from new. But do they actually work to create brand loyalty? How much do customers value the perks […]
Rue 21, GNC, and Lululemon Customers Spearhead American Interest in Women’s Worl
The Women’s World Cup is now onto the round of 16 stage. The premier international event in women’s soccer co-hosted by New Zealand and Australia features a U.S. Women’s National Team chasing a historic 3-peat after capturing back-to-back titles in 2015 and 2019. The latest CivicScience data show 18% of U.S. adults are tuning into […]
What Separates Walmart+ Members From Amazon Prime Members?
CivicScience constantly tracks the latest developments in the retail industry. For even more insights into where your brand stands, get in touch. Since its launch in 2020, Walmart+ has positioned itself as a versatile alternative to Amazon Prime. In addition to free product delivery, fuel discounts, and Paramount+ bundled access (along with exclusive screenings for […]
Consumer Concern Over PFAS ‘Forever Chemicals’ Continues to Grow
Found in numerous products, such as waterproof outdoor gear and non-stick cookware, PFAS chemicals are beginning to be restricted in states such as Maine, while retailers such as REI and Dick’s Sporting Goods are taking steps to remove them from their merchandise. Short for per- and polyfluoroalkyl substances, PFAS are also known as “forever chemicals” […]
Comfort With Amazon’s Palm Payment Technology on the Rise – Plus More Brand Insi
CivicScience is constantly monitoring the latest trends in breaking retail news. For even deeper insights we won’t publish, get in touch. Last week, Amazon announced plans to launch pay-by-palm technology at all Whole Foods stores by the end of this year. The Amazon One biometric technology is currently in use in 200 Whole Foods locations, […]
Christmas in July Remains a Hit With Young Shoppers, but Inflation Concerns Ling...
CivicScience is constantly tracking the latest developments in retail and e-commerce. For even more valuable insights we won’t publish, get in touch. With four months to go until the holiday shopping season begins in earnest with Thanksgiving week and Black Friday, shoppers can get an early taste of deals from Christmas in July sales. CivicScience […]