A version of this article originally appeared in ROAR Forward as part of a collaboration with their quarterly ROAR Report. For more retail insights like this from CivicScience, get in touch. While inflation shows signs of receding and economic sentiment is beginning to recover, Americans continue to have mixed levels of confidence regarding their disposable […]
3 Things To Know: Americans Weigh Trump’s Eligibility, Consumers Eye Cars and Ho
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Start here to learn more. 1. One in two […]
Holiday Gift Trends in 2023, from Self-Gifting to Subscriptions
‘Tis the season for gift-giving. Here are three gifting trends slightly off the beaten path, tracked by the CivicScience InsightStore™: Giving Yourself a Gift “Self-gifting” is a trend that fits in with other post-pandemic wellness and self-care trends seen in 2023. Many Americans will treat themselves to a holiday gift again this year – over […]
3 Key Insights From the CivicScience ‘2024 Predictions And Trends To Watch’ Webi
With the new year now just days away, Americans face many questions heading into 2024 surrounding uncertainty around interest rates, mounting debt, and the looming presidential election. How are consumers’ changing attitudes looking to play out in their views on the economy, purchasing decisions, media habits, and lifestyle? CivicScience examined our database of 4 million […]
Academy Sports + Outdoors Vs. REI Customers: Fitness Trackers, Early Adopters, B...
CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. Get in touch to learn more. As the latest installment of CivicScience’s brand comparison series, which analyzes key differences among brands by leveraging the unexpected insights in the InsightStore, CivicScience examines Academy Sports + Outdoors and REI […]
Sephora Vs. Ulta Shoppers: Skincare, Social Media Influence, Brand Loyalty, and ...
CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. Get in touch to learn more. As the latest installment of CivicScience’s brand comparison series, which analyzes key differences among brands by leveraging the unexpected insights in the InsightStore™, CivicScience examines two of the biggest names in […]