The United States is a diverse nation of consumers with different wants and needs, backgrounds, opinions, values, and expectations. However, not all voices are always clearly heard, often leading to decision-makers remaining ill-informed. CivicScience’s robust privacy-centric polling platform, fueled by our media partnerships, enables Americans from all walks of life to be heard and informed. […]
3 Things To Know: Costs Keep Americans From Doctor Visits, Continued Skepticism ...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Get in touch to learn more. 1. Nearly 3 […]
5 Key Insights About Cyber Monday Shoppers
Sure, Black Friday garners a lot of attention when it comes to the holiday shopping season, but Cyber Monday is still a force to be reckoned with. The online-centered Cyber Monday last year was huge for e-commerce sales as consumers spent $11.3 billion online – a figure expected to jump to $12 billion this year. […]
3 GNC Customer Insights: Coconut Water, Caribou Coffee, and Lululemon
Welcome to another installment of CivicScience’s tracking insights into the most important and current trends in America today, as seen through the lens of different brands each week. CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. This week, we studied over 100,000 GNC customers to […]
American Eagle vs. Express: 5 Key Consumer Insights As Holiday Shopping Ramps Up
According to ongoing CivicScience tracking data, just over half of consumers (51%) intend to buy clothing, apparel, and jewelry as holiday gifts this year, narrowly trailing gift cards (53%) as the leading gifts of choice. Two major retail brands poised to benefit from these plans as holiday shopping ramps up with Black Friday just days […]
3 Things to Know About Aerie Shoppers This Week
Welcome to another installment of CivicScience’s tracking insights into the most important and current trends in America today, as seen through the lens of different brands each week. CivicScience regularly tracks thousands of brands through the InsightStore™, which gathers over 4 million U.S. survey responses daily. This week, we studied more than 130,000 Aerie customers […]