Shoppers are gearing up for another Amazon Prime sale this month. “Prime Big Deal Days” (which runs October 10-11) kicks holiday shopping into high gear, including a host of sales from competitor retailers. CivicScience will be along for the ride, tracking shopper data in real time during the event. To see the breaking insights before […]
How Retail Theft is Altering In-Store Shopping Habits
Retail theft is nothing new; however, a new report from the National Retail Federations shows that retail crime accounted for over $112 billion in industry losses in 2022, up from $93.9 billion in 2021. As a result of retail theft, brands have closed stores to protect the safety of their customers and employees, and others […]
Learning Loss, Well-Being Concerns Shape Consumer Back-to-School Shopping This Y...
The following is a preview from a recent three-part series focusing on back-to-school shopping habits and the socioeconomic forces impacting families, available in full to CivicScience clients. Want access to in-depth consumer insights like these? Start here. As a new school year begins, most consumers say they’ve finished their back-to-school shopping. But that’s certainly not […]
Brand Equity Has the Highest Influence on 55+ Shoppers
A version of this article originally appeared in ROAR Forward as part of a collaboration with their quarterly ROAR Report. For more retail insights like this from CivicScience, get in touch. With the wide variety of ways that retailers make shopping available to consumers through stores, brands, discounters, and shopping sites all developing multiple platforms, […]
Emotional Well-Being Falls for Third Month in a Row
The collective emotional well-being of U.S. adults, tracked by the CivicScience Well-Being Index, continued its month-over-month decline in September. In fact, the monthly average represents the steepest decline since things began trending downward in July, falling 0.5 points and resting at 57.5%. Stress is up while happiness is down. A look at individual markers shows […]
Adoption of Major Smart Home Appliances Impacted by Price and Privacy Concerns
In just a few months, the Consumer Electronics Show (CES) will kick off in Las Vegas to debut new gadgets, theories, and ideas about technology now and in the future. One of the major categories at CES 2024 will be “smart homes,” a concept growing in intrigue as AI-powered devices and applications become prevalent. While […]