As we reach halfway through 2023, CivicScience’s Quarterly Trend Adoption Report continues to track trends across a variety of consumer products and services. Key insights from each section are listed below: Around the Home: Ownership of Smart Home, Smart Speakers, and Mesh Wifi Systems dipped for the first time in over a year. Intent also […]
Majority of Americans Don’t Trust Cryptocurrency, Support Federal Regulation
News of big investments from major financial institutions into the digital assets space may have buoyed the cryptocurrency market recently, but to the general public, interest in cryptocurrency remains stagnant month-over-month. The latest CivicScience data tracking cryptocurrency activity show that 19% of U.S. adults have invested and 9% plan to invest, the same as in […]
Why Are So Many Americans Seeking Health and Wellness Coaching?
Health and wellness is far from a new trend. Being physically fit and mentally at ease are perennial topics of conversation that tend to rear their heads during discussions of New Year’s resolutions and even quarterly goals. While the idea of being fit is far from new, the way in which Americans are choosing to […]
More Americans Work Out at Home Than in Gyms, Citing Convenience
Humans need to move their bodies. Data from the Centers for Disease Control and Prevention and reputable resources around the world time and again preach the countless benefits of consistent physical activity, from overall well-being to a longer lifespan. CivicScience recently polled thousands of Americans on how they choose to exercise and discovered 38% rarely […]
Infographic: Apparel and E-Commerce Industry Report
The CivicScience Apparel & E-Commerce Industry Report tracks the latest shifts and trends in retail among U.S. consumers. This year’s report shows that young shoppers are setting today’s fashion trends, consumers expect a lot from brands, and Americans are shopping online more than usual this time of year. Check out a few key trends and […]
Top Fashion Trends According to Consumer Data
Fashion in 2023 is all about nostalgia, comfort, and self-expression – here are the current trends you should be expecting in the fashion industry, according to the CivicScience InsightStore: 1. Gen Z has the biggest pulse on fashion, with social media as a growing source of fashion inspiration. More and more Americans are following fashion […]