Memorial Day is a day meant to pay tribute to and honor our fallen military service members. Americans have a variety of ways to commemorate the holiday, but travel is typically one of the most common means of doing so. AAA predicts more than 42 million will be traveling more than 50 miles for Memorial […]
Demand for Pizza Delivery on the Decline, Plus More Pizza Industry Insights
No matter how you slice it, pizza holds a special place in American hearts and meal plans. Notably, we celebrated the most recent Super Bowl by ordering millions of pizzas. With pizza comes plentiful variety, from toppings, to side items, to ways to order. Given the multitude of choices facing Americans as they contemplate the […]
3 Things to Know: More Than One-Third of Americans Worry About Affordability of ...
CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economics | Cultural (SPEC) Report, a weekly report available to clients, covering the latest news and insights. 1. More than 1-in-3 Americans concerned about affordability of […]
ESPN’s Live TV Streaming Service Could Win a Hefty Share of Cord-Cutters – And E
Last week, the Wall Street Journal reported that ESPN plans to offer its flagship channel as a stand-alone streaming service in the coming years. This would be a change from ESPN+, which currently offers the network’s streaming catalog of programming and a live feed of ESPN channels with a cable login. No cable or satellite […]
Consumers Weigh In: Apps, Prescription Drugs, and More Weight-Loss Industry Tren...
From disrupted supply chains to disrupted friendships, the pandemic has created a host of unwanted effects, many of which continue to linger on today. One that hasn’t been as widely discussed is unintended weight gain. A CivicScience study from June 2021 found that nearly 40% of U.S. adults said they were at a heavier weight […]
The CVS vs. Walgreens 360 Report
Consumer behavior does not exist in a silo; their decisions are impacted by forces outside the narrow purview of any industry or brand. So how do brands better understand their current and potential customers to ensure they make the right business decisions? In essence, they need consumer-centric information that is trustworthy, timely, and relevant. This […]