CivicScience’s always-on polling shows that Gen Z is clearly a generation with diverse tastes and interests. From their coffee-buying habits to the airlines they chose to fly, it’s evident that Gen Z consumer behavior differs from the Gen Pop. In this ongoing series, we’ll examine how Gen Z adults aged 18-24 rank brands in various […]
Key Grocery Shopping Insights Among U.S. Hispanic Adults
The United States is a diverse nation of consumers with different wants and needs, backgrounds, opinions, values, and expectations. However, not all voices are always clearly heard, often leading to decision-makers remaining ill-informed. CivicScience’s robust privacy-centric polling platform, fueled by our media partnerships, enables Americans from all walks of life to be heard and informed. […]
Crypto Investors Report Losing Confidence in Their Personal Bank After Silicon V...
Following the failure of Silicon Valley Bank last week and Signature Bank over the weekend, the U.S. government has kicked into overdrive to avert a potential crisis in the banking world. The Treasury Department, Federal Reserve, and FDIC have ensured the protection of all SVB clients and deposits and announced plans to safeguard against future […]
Gen Z Continues to Drive Interest in Women’s March Madness, Though Far Fewer Wil
It’s that time of the year – all tickets to the Big Dance are punched, and fresh brackets are hot off the presses for both the Men’s and Women’s NCAA March Madness college basketball tournaments. Men’s and women’s tournament games get underway this week. While overall March Madness interest appears down from a year ago, […]
3 Things to Know: Consumers Respond to Pharmacy Abortion Pill Discontinuation, P...
Introducing the SPEC Report, an exclusive weekly report from CivicScience covering relevant social, political, economic, and cultural trends to help brands better understand and communicate with consumers. Here are three key trends from this week’s report: 1. Women report worse emotional well-being than men, but are more open to discussing their mental health. International Women’s […]
Strong Majority of Americans Support the Biden Administration Gaining the Powers...
Last week, the White House expressed support for the RESTRICT Act (Restricting the Emergence of Security Threats that Risk Information and Communications Technology), a new bipartisan Senate bill. This legislation would grant the Biden administration powers to ban TikTok in the U.S., along with tech platforms aligned with foreign adversaries that pose potential national security […]